If you’re an avid podcast fan, you’ll notice that there are (broadly speaking) two types of shows: non-narrative and narrative. Non-narrative podcasts are more freewheeling, constructed around ...
Beasley Media Group is trying a twist on podcasting by launching a radio format called Podcast Radio U.S. in four markets. It describes this as a “podcast multiplatform radio format” that will be ...
Creating a podcast is a smart move for brands looking to differentiate and build trust with their audiences. Here's how to get started. If writing isn’t your forte, good news: Content marketing isn’t ...
Spotify is tying podcasts and music close together. The company announced today that it’s testing a new podcast format that’ll allow podcast listeners to hear entire music tracks during a show, as ...
Narrative podcasts face significant challenges despite their unique strengths. While video podcasting gains traction, ...
Senior leaders from Covatic, AdsWizz, Goodstuff and Global discuss when video strengthens podcasts, where audio remains the ...
WNYC and Gothamist have revised the format of their popular local news podcast, introducing a new schedule and greater emphasis on in-depth stories and investigations. The podcast, NYC Now, has ...