Erik Koenig is the President & Chief Strategist at SeQuel Response. Erik has a passion for driving growth with data-driven direct marketing. Direct mail marketing has been a staple of business ...
Direct mail is having a moment. Budgets are growing, confidence is high and performance continues to hold up even as other channels become noisier and less predictable. According to research by the ...
LOUIS PARK, Minn., April 21, 2026 /PRNewswire/ -- JO today announced a major expansion of its direct mail capabilities through strategic investments in next-generation equipment and the achievement of ...
This accession consists of records documenting the National Museum of the American Indian direct mail program, contracted out to Lautman and Company. Materials include direct mail membership and ...
For the past few years, it feels like every marketing conversation has revolved around AI. AI-generated content. AI-powered targeting. AI-driven analytics. AI this, AI that. With all the attention ...
MBO America, a leader in advanced post-press finishing equipment, announces that Baesman Group, a full-service printing operation in Hilliard, Ohio, has made a significant investment in a second MBO ...
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